Category : Loyalty

Earning Early Loyalty With Hospital Marketing

Satisfying multiple dimensions of customer need is key to long-term loyalty.

This article originally appeared on MediaPost.

A few strategies in healthcare marketing can cross industries and help every marketer. Here’s one example of how a specific healthcare marketing challenge — connecting with women who suffer from chronic disease — can offer strategies that apply across industries.

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Five Lessons Hospitals Can Learn From Loyalty Marketing

How to build loyalty and drive long-term growth

If you’re like most of us, you probably have a punch card (or five) in your wallet. Loyalty programs allow brands to build relationships and trust, encourage repeat visits and enhance customer loyalty. According to Bond Loyalty, consumers are 81 percent more likely to continue to do business with brands that offer loyalty programs.

How can hospitals use loyalty-marketing principles to connect with women? Here are five ways.

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